In 1897 Commandant Herbert Booth envisioned a practical way to fund the work of The Salvation Army in communities locally and globally. This year marks one hundred and twenty years since we first launched the finest drinks.
Hamodava, the original fair trade, was served wherever people gathered – homes, workplaces, weddings, public meetings, social outings… in fact any chance for a good cuppa. We adopted the catchphrase ‘the social cup’, because we saw Hamodava as a way to be present where community and life is happening.
To celebrate our 120th year we’ve created a social cup you can hold in your hand. Our social cup features a reprint of artwork that was created for our maiden launch back in 1897. It tells the story of those who pioneered our efforts to create the finest ethical drinks. Our cups have been produced in partnership with Innocent Packaging (www.innocentpackaging.co.nz), using their knowhow to create with reused and renewable resources. Innocent cups are fully compostable, and printed with water and soy based inks.
Yeap, even our cups are ethical! You’ll savour our beverages for a moment, whilst ensuring that the only lasting impact is positive for our environment and people.